Having quality photographs is key to accelerating the sale of a home. In fact, getting a good first impression (thanks to the images in an advertisement) is essential for buyers to focus their attention on your property and decide to find out about it or visit it.
In this sense, good photos are as important as a good description of the property or its distribution.
It is not surprising, therefore, that deciphering how to take photos to sell a house is one of the great challenges for sellers and real estate agents, or that home staging (actions to condition the home in order to sell it better) includes traditional marketing techniques like the use of photography.
The main reason is that most people who want to buy a house make their first contact with the offers in the sector through online real estate agencies like ours.
And the first filter, in all cases, is the image. In other words, if the photos of a house are of poor quality, even if their description and sales conditions are advantageous, they will generate negative emotion and the buyer is more likely to discard the property.
How To Take Photos To Sell Your House And Take Advantage Of Every Corner
To begin with, you should know that you do not need professional photography equipment to take good images of your home.
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Many current mobiles have options to obtain high quality photos, although it is important to control the angles and lighting or do some retouching afterwards.
In any case, it is recommended that the resolution of the camera or equipment should be high (the reference can be 20 megapixels) so that the photos do not lose quality when shared on websites, social networks or when printed.
On the other hand, each house and each room have different characteristics of extension, depth or luminosity, and all have an impact on how we can take advantage of the space.
That is why the first tip to learn how to take photos to sell a house is to photograph each space, guided by these characteristics. The basic notions that you must follow are:
How To Photograph The Dining Room And Larger Rooms
A good trick to photograph the wide spaces of the house is to opt for the panoramic mode, which allows you to cover the dimensions end to end, in all its extension.
How To Photograph Small Rooms And Offices
To get the most out of small rooms, use horizontal framing, depending on the space available. A good idea is to launch the photo from the door to offer a joint view of the entire room and generate a greater sense of depth.
How To Photograph Terraces And Balconies
Terraces are an incentive for many buyers, so if your house has one, you should show it as attractive as possible.
Depending on the orientation of your home, we advise you to take the photo in the morning or in the afternoon to take advantage of natural light.
The general recommendation is to use a horizontal framing and, if the terrace is wide, the panoramic mode would be best.
If your house has a small balcony, we advise you to follow the same steps as in small rooms: framing allows you to see the space as a whole and make the most of natural light.
Five Basic Tips For Photographing A Flat Or A House
Although every corner of your house is different, there are some basic questions that you should apply to all rooms when photographing them. The most important ones are:
Tidy Up And Clean Before Taking Photos
It seems obvious, but you always have to keep it in mind.
In addition to cleaning, collecting and ordering each room, our recommendation is that you leave the minimum of possible things in view, avoiding the presence of personal items (toys, clothes, etc), since what we are looking for is a neutral house.
Find A Good Framing
Framing will allow you to get the greatest sense of spaciousness. Ideally, take photos from strategic points such as corners and doors to make rooms appear larger, and avoid close-ups and details.
Take Care Of The Composition
The distribution of the elements is the basis of any photograph, regardless of its gender.
If you are interested in knowing how to take photos to sell your house based on its composition, it is essential that you apply the Law of Thirds.
We briefly explain what it consists of. It is about mentally dividing the space to be photographed into three equal horizontal and vertical parts.
Then, when taking the photo, you should try to place the key elements of the room (windows, corners, paintings, etc) at the intersections of these imaginary lines.
At the horizon point, that is, the one that seems furthest away, you must locate the junction between the floor and the wall. If you follow these notions, you will get visually balanced photos that are more attractive to buyers.
Retouching, thanks to programs such as Photoshop, will help you improve your photographs to sell your house and correct minor lighting errors.
You should bear in mind that future buyers will look for images that, although they optimize the space, are realistic.
General tips are to correct the light tone to be warmer and balance the whites to avoid areas that are too light or too dark. If you want to sharpen, you can use some specific filters.